Risk is the chance of something going wrong, and the danger that damage or loss will occur, whereas risk management is the process of analysing exposure to risk and determining how best to then handle such exposure. Develop an intellectual property strategy business queensland. Your business should have a strategy for protecting inventions, which may include using a range of intellectual property rights. Almost every organization has an intellectual property portfolio of some value and therefore the need for an intellectual property strategy. Pdf managing strategic intellectual property assets in the. Pdf intellectual property strategy and business strategy. The fundamentals of intellectual property for the entrepreneur. Ideas and knowledge are an increasingly important part of trade. Intellectual property ip rights are commonly regarded as simply a means of protecting innovation, with the assumption that pitkethly r.
Pdf intellectual property strategy and the long tail. Chapter 1 introduction to copyright and intellectual property law. Intellectual property strategy what is an intellectual property ip strategy. Oct 03, 2012 with the rising importance of intellectual property, the importance of ip strategy is being recognized in an increasing number of industries and companies. In intellectual property management in health and agricultural innovation. As the study shows, intellectual property is a key driver of our economy. In digital economy, the excludability of intellectual property rights can be enhanced significantly by using technology such as right managements systems. The prime minister gave a direct direction to accelerate the consideration of the intellectual property strategy program 2015 with a focus on the following three policy issues. Government produced a report at this scale that details the nature and impact of intellectual property across the entire american economy. Industrial propertyincludes patents for inventions, trademarks, industrial designs and geographical indications. The law office of eric zyla specializes in technology transactions and intellectual property strategy, licensing, and litigation.
After the law was enacted in march 2003, the intellectual property strategy headquarters was set up in the cabinet to act as an intermediary. Intellectual property is divided into two categories. Plagiarismrev dec 2010 report writing intellectual property 5 6. Ip strategists are a new type of intellectual property advisor we combine business acumen with ip knowledge to provide businessfocused advice. The ip strategy helps a program identify and manage the full. Property he key forms of intellectual property are patents, s, trademarks, and trade secrets.
Pdf managing strategic intellectual property assets in. Intellectual property strategy the mit press essential knowl 26 days. Theories of intellectual property harvard university. Furthermore, on april 14 this year, the intellectual property strategy headquarters meeting was held with prime minister abe as headquarter chairman. Many products that used to be traded as lowtechnology goods or commodities now contain a higher proportion of invention and design in their value. Intellectual property strategies for startups techcrunch. Ceos must now be able to formulate strategies that capitalize on and maximize the value of their companys intellectual property assets to drive growth. In recent years, the primary locus of value for many corporations has been found in their intellectual property rights. Obtaining intellectual property ip protection is important for anyone wanting to maintain rights to their inventions, designs or creative work. Intellectual property was proposed, and immediately after the approval of the principles in early july, the law making process was set in motion and the basic law passed the diet on november 27, 2002. Introduction intellectual property ip is a collective term for immaterial property protected by law. Opening up intellectual property strategy 2670 management science 629, pp. Intellectual property refers to creations of the mind.
Preparation of an intellectual property strategy is now a required element in department of defense acquisition guidance and major efforts such as better buying power 2. Chapter 3 intellectual property and licensing strategies in. Federal and state laws give certain rights and protections to those who develop creative works to exclusively control intangible assets in the form of. The most wellknown types are s, patents, trademarks, and trade secrets. Intellectual property strategy by john palfrey overdrive. As a sword, intellectual property can be used to attack a competitor who seeks to exploit some aspect of your intellectual property in a way that violates your rights. There are many types of intellectual property, and some countries recognize more than others. Purvis innovation and outreach coordinator greater new york region u. Industrial strategy white paper the ipo will work with businesses, lenders, insurers, the british business bank and hm treasury to overcome the barriers to high growth, intellectual property rich firms, using their intellectual property to access growth funding. In respect of all categories of intellectual property covered in this chapter,3 each party shall accord to nationals of another party treatment no less favourable than it accords to its own nationals with regard to the protection4 of intellectual property rights.
Intellectual property and licensing strategies in open collaborative innovation abstract protecting intellectual property and controlling the use of their inventions is key to the strategy of many firms. Building an advantage through intellectual property by the year 2030 omron was awarded the 2016 distinguished service in industry award by the intellectual property association of japan ipaj. Work to develop a strong intellectual property portfolio to ensure and enhance business flexibility and obtain more favorable terms in collaboration agreements with other companies. An ip strategist does not advise you to spend your money on obtaining ip because you can, but because you need to. Group structure shared growth strategy management business strategy original technologies maximization of corporate. Oct 31, 2016 intellectual property strategies for startups.
The table below highlights these principles and is followed by more details on each. Basically, this is a view of intellectual property through legal system. Because intellectual property shares many of the characteristics of real and personal property, associated rights permit intellectual property to be treated as an asset that can be bought, sold, licensed, or even given away at no cost. Ip strategy has the potential to make significant contributions to the competitive advantage of the companies in which we all operate. For more detailed information on fujitsu s intellectual property strategy and related activities, please refer to our intellectual property report, which we plan to make public this year as we did last year. Intellectual definition is of or relating to the intellect or its use. Many business owners, inventors and creators know protecting their creative work under intellectual property law is important, but they often dont realize a sound ip strategy is a crucial first step. Chapter 1 introduction to copyright and intellectual property law the general rule of law is, that the noblest of human productions knowledge, truths ascertained, conceptions and ideas become after. It refers to registered or capable of registration inventions, discoveries, materials, technologies. Strategic use of intellectual property rights in digital.
Next, the article highlights a key settlement in the history of intellectual property law and international trade. When acquiring intellectual property ip license rights, the department of defense dod acquisition community should consider certain core principles. Intellectual property is intangible property that arises out of mental labor. The constitution gives congress the power to pass laws. At the same time, in order to be successful in open collaborative innovation, firms need to share their knowledge with others. The ip strategy is the programs approach, which will be captured as part of the program documentation, to managing the ip issues that will a.
In conventional wisdom, intellectual property strategy is about the sword and the shield. By one informed estimate from the late 1990s, some threequarters of the fortune 100s total market capitalization was represented by intangible assets, such as patents, s and trademarks. Intellectual property and public policy in historical. Chapter 1 introduction to copyright and intellectual property law the general rule of law is, that the noblest of human productions knowledge, truths ascertained, conceptions and. With respect to secondary uses of phonograms by means of analog.
How a flexible and creative approach to intellectual property can help an organization accomplish goals ranging from building market share to expanding an industry. Jan 01, 2011 intellectual property intellectual property is the legal ownership of an idea rather than a thing it is the blueprint of a house not the houserev dec 2010 report writing intellectual property 4 5. Jan 12, 2010 crafting and deploying intellectual property strategy in a firm for mining, optimising and protecting available intellectual property therein. Intellectual property ip is a critical consideration of most acquisitions that require sophisticated items or components and performance.
Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. A brand, for example, is an important form of intellectual property, as is any information managed and produced by an organization. Intellectual property ip is a category of property that includes intangible creations of the human intellect. Most managers leave intellectual property issues to the legal department, unaware that an organizations intellectual property can help accomplish a range of management goals, from accessing new markets to improving existing. It encompasses inventions, designs, and artistic work.
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